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Kahramaa’s children’s content focuses on raising awareness around electricity, water, and environmental responsibility in a way that’s accessible and engaging. The sonic logo needed to reflect that mission—feeling friendly, energetic, and distinctly designed for young ears, while maintaining the professionalism of a government-affiliated platform.
We developed a short, energetic sonic logo using bright melodic tones, playful rhythms, and simple, clean instrumentation. The composition was crafted to trigger instant recognition while matching the visual identity of the children’s programming—working across animations, bumpers, intros, and educational clips.
Kahramaa’s children’s platform now has a unique sonic identity that reinforces familiarity, trust, and educational value. The sound has become a recurring part of the viewer experience, helping young audiences connect with Kahramaa’s messaging around sustainability and smart resource use.
By making the brand sound as friendly as it looks, MusicGrid helped bring an important public message closer to the next generation.
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